Business & Corporate Law Marketing
Marketing built for business and corporate law firms.
We work exclusively with law firms. Business clients buy on credibility and relationships, and the marketing that wins them looks more like B2B than personal injury. This is the version built for it.
Why business law is different
Business law marketing isn't generic marketing.
Three things about this practice area fundamentally change how the marketing has to be run. Most agencies ignore all three.
01
Decision-makers buy credibility
Business owners and executives hire lawyers they perceive as sharp, established and low-risk. A polished site, real authority content and strong reviews do more here than any ad. We build that credibility first.
02
Relationships and referrals drive the work
Business law thrives on networks, accountants, bankers, other firms, repeat clients. We build the referral, LinkedIn and reputation systems that keep you top of mind with the people who send the best work.
03
It's a longer, higher-value sale
A corporate engagement is rarely an impulse call. We build content and nurture that stay with prospects through a longer decision cycle, so you're the firm they call when the need is real.
The System
The full picture, end to end.
Everything we run for a business law firm fits into one of five layers. We build the ones your firm actually needs, in the order that compounds fastest, never a fixed package.
Give prospects zero reason to scroll past you and call someone else.
Driving traffic to a weak presence is the most expensive mistake in legal marketing. You pay to send strangers somewhere that talks them out of calling. We refuse to do that. We get every surface a prospect lands on working in your favor before a cent goes to ads.
What this may include
“It is without reservation that I recommend Ad Hoc Digital and Santiago. I have been working with them for over two years now and I have been very impressed with not only the level of service they offer, but the results. They are very responsive to any questions we may have. Santiago is always available for a video conference. He goes above and beyond the call of duty. He has handled several ad campaigns for our law firm and has worked very hard to get us the best results for our budget. He is in constant contact with us and runs everything by us for approval. He is very creative and knowledgeable of what will yield the best result. He treats our advertising budget like his own money in looking at the types of campaigns we should do. He has been successful in our firm actually retaining new clients.”
James G. BohmBohm Wildish & Matsen, LLP · Costa Mesa, CAReal results
Real outcomes from business law firms.
Anonymized. Results reflect individual client outcomes, not a promise of any specific result for your firm.
Business & Corporate Law · Referral Partners
6 Partners
Six referral partners built in six months, still steadily sending work over a year later.
Read the full storyBusiness & Corporate Law · Reputation Build
6 Months
Six months of building a clean, credible digital presence. Now prospective clients and partners reach out unsolicited consistently.
Read the full storyFAQ
The questions these firms actually ask us.
If yours isn't here, ask it on the call. We'd rather a real conversation than a sales pitch.
What kind of business law results have you seen?+
We've helped business and corporate firms win clients with very modest ad spend by leaning on credibility and referral systems rather than brute-force advertising. Anonymized examples are in the results below; outcomes vary and we never promise specifics.
Do you only work with established firms?+
No, solos to established firms. Newer firms usually start with a credible site, reputation and a LinkedIn presence; established firms layer content and paid on top.
How is this different from a generalist agency?+
Every channel is tuned for a relationship-and-credibility B2B sale, not a fast consumer transaction, and you work directly with management.
How quickly will I see results?+
Business law has a longer sales cycle, so credibility and referral work compound over the first few months, while targeted paid and LinkedIn can produce qualified conversations sooner.
Is LinkedIn actually worth it for a law firm?+
For business and corporate work, often yes, it's where decision-makers and referral partners are. We run it as a real channel, not an afterthought.
Next step
Want more business law clients?
Tell us about your firm, your market and what you've already tried. We'll tell you exactly what we'd do, what we wouldn't, and whether we think we can help.
Schedule a Consultation